The guys at BRAMMO ar not only laughting at the oil dependent car industry by building ultra sustainable electric powerbikes, they are also making fun of the current car crisis in a clever piece of PR:

“Our plan is to retrace the route of the automotive CEOs who went to Washington DC asking for government loans. But instead of looking for aid, we’d like to present President Obama with a homegrown solution to the transportation crisis. And instead of flying in a corporate jet, we’re riding Brammo Enertia powercycles. We’re just a couple of guys who work for Brammo, but we want to show that there’s a better way to get from Point A to Point B. And we want to have a little fun while we’re doing it. So join us as we surf from plug to plug in a quest to meet Obama, fueled by nothing more than electricity and the kindness of everyday Americans.”

Follow their route in real time on www.shockingbarack.com

“Billions spent on this. Billions spent on that. What does it all look like? Hopefully The Billion Dollar Gram will help.

This image arose out of a frustration with the reporting of billion dollar amounts in the media. That is, they’re reported as self-evident facts, when, in fact, they’re mind-boggling and near incomprehensible without context. But they can start to be understood visually and relatively, IMHO.”

Heute schon unsere Gesellschaft kritisiert? Nicht?  Na dann mal los!